Project Overview
Reclaim Appalachia addresses the interconnected economic, cultural, and environmental distress of West Virginia’s collapsing coal economy. Seeking to reclaim the Appalachian spirit of hard-working persistence, the initiative translates the region’s vibrant cultural roots into fresh opportunities for young adults with few prospects for the future. According to Brandon Dennison, Executive Director of the Coalfield Development Corporation, the initiative’s parent organization, Reclaim Appalachia taps into social entrepreneurship as a way to bridge the gap between the region’s inventive culture and economic opportunities that can transform individual lives and restore a sense of purpose to communities. Reclaim Appalachia’s solution is to hire unemployed young adults, laid-off coal miners, and others through a variety of social enterprises, including a sustainable construction crew; a woodshop producing bee boxes and birdhouses; and an agriculture-focused enterprise providing training in farm and food entrepreneurship. While helping to advance community-based projects, rehabilitate derelict buildings as affordable housing, and create new cultural anchors, crew members also receive community college credits and life-skills training. At the end of their 30-month contract, trainees can be placed with private-sector partners to begin careers or start their own businesses. Through its growing network of social enterprises, Reclaim Appalachia is ambitiously converting an oft-demeaned cultural heritage into a catalyst for regional revival.
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